Brand pages: the brand in structured data

Structured data describes the product to search engines. For the brand, the Brand pages module adds the brand details to the product when the Structured data module (Magelan_RichSnippets) version 1.5 or newer is also installed. The modules are independent: each works without the other.

Setting it up

Stores › Configuration › Magelan › Structured data

With the Luma theme switch on Product JSON-LD. The Hyvä theme has its own product markup, so leave it off there; the Brand pages module adds the brand to the theme markup.
Brand attribute is the code of the attribute with the brand, manufacturer by default.

What Google gets

"brand": {
  "@type": "Brand",
  "name": "Atomic",
  "url": "https://your-store.com/brands/atomic",
  "logo": "https://your-store.com/media/..."
}

The link and logo are only added when the brand has an active page and a logo. Check it with Google’s Rich Results Test on a product page.

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Brand pages: the brand in structured data

Setting it up

What Google gets

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