Blog

News and tips.

About Magento, sales and marketing. With examples from the stores we run.

28 Feb 2016With constant testing to better online store efficiency Testing is a really important part of the business operations of any online store, and at a certain level, we advise continuous testing for improvement, as well as for monitoring...4 min read
16 Feb 2016Live chat for online stores Looking for a way to directly connect with visitors to your online store? Use "Live Chat" or live conversation. "Live chat" or live conversation is a web application designed for...4 min read
12 Jan 2016Plan Facebook posts for successful communication For successful Facebook communication, it is necessary to create a Facebook communication strategy. Based on the strategy, it is necessary to prepare a post plan. I have created a post...2 min read
10 Jan 20165 tips for better Facebook ads In Facebook advertising, it is about targeted advertising that allows easier reach to target customers. You can define your target audience with various specifications that enable precise determination of the...3 min read
9 Jan 2016Email marketing according to Malinca Lately, I've often heard that email marketing is losing its value. That it no longer generates as much sales as it used to. But is it really so? At Malinca,...4 min read
8 Jan 2016From the book 'The 22 Immutable Laws of Marketing' 1. The Law of Leadership: It's better to be first than it is to be better.The essence of marketing is creating a market niche where you can take a leading...14 min read
6 Jan 2016Example of a good Facebook post (2) Below is an example of a Facebook post with an image and recipe with which I wanted to gather as many likes, comments, and shares as possible. The post was...2 min read
28 Dec 2015The end of the old and the beginning of the new Holidays are around the corner and soon we will step into the new year 2016! December is a time for socializing with friends, a glass or two of mulled wine,...2 min read
23 Dec 2015Improve the conversion of your Magento online store (store speed) In recent years, it has become common for consumers to visit multiple retailers before making a purchase, mostly for price comparison. This, combined with increasingly saturated online offerings, means that...3 min read
9 Nov 2015New support for better satisfaction We have updated our support system again to ensure quality and reliable assistance when you need it most.All of you who have a website are aware of how small changes...3 min read
24 Sep 2015We have become a PayPal partner company We are pleased to offer you promotional prices as a PayPal partner company during the PROMOTIONAL PERIOD (until 15. 10. 2015), if you decide to open a PayPal account for...1 min read
23 Sep 2015Increase your earnings independently of Google and other social networks Many entrepreneurs face challenges in business, such as various stressful moments, extensive searches for effective marketing tricks, and other types of promotion through Google and social networks (Facebook, Twitter, LinkedIn,...4 min read

Cookie name	Cookie purpose
PHPSESSID	Preserves the visitor's session state across page requests.
magelan_geo	Remembers that the visitor closed the suggestion of the other language version of the store, so it is not shown again.
form_key	Protects visitor's data from Cross-Site Request Forgery Attacks.
guest-view	Stores the Order ID that guest shoppers use to retrieve their order status. Used in “Orders and Returns” widgets.
login_redirect	Preserves the destination page the customer was loading before being directed to log in.
mage-banners-cache-storage	Stores banner content locally to improve performance.
mage-cache-sessid	The value of this cookie triggers the cleanup of local cache storage.
mage-cache-storage	Local storage of visitor-specific content that enables ecommerce functions.
mage-cache-storage-section-invalidation	Forces local storage of specific content sections that should be invalidated.
mage-messages	Tracks error messages and other notifications that are shown to the user, such as the cookie consent message, and various error messages. The message is deleted from the cookie after it is shown to the shopper.
private_content_version	Appends a random, unique number and time to pages with customer content to prevent them from being cached on the server.
section_data_ids	Stores customer-specific information related to shopper-initiated actions such as display wish list, checkout information, etc.
user_allowed_save_cookie, cookie_consent	Stores the user's cookie consent state for the current domain.
X-Magento-Vary	Configuration setting that improves performance when using Varnish static content caching.

Cookie name	Cookie purpose
product_data_storage	Stores configuration for product data related to Recently Viewed / Compared Products.
recently_compared_product	Stores product IDs of recently compared products.
recently_compared_product_previous	Stores product IDs of previously compared products for easy navigation.
recently_viewed_product	Stores product IDs of recently viewed products for easy navigation.
recently_viewed_product_previous	Stores product IDs of recently previously viewed products for easy navigation.
_fbp	This cookie is installed by Facebook to store and track visits across websites.

Cookie name	Cookie purpose
dc_gtm_*	Throttles request rate when Google Analytics is deployed with Google Tag Manager.
_ga, _gat, _gid, _ga_, _gat_	This cookie is installed by Google Analytics. They are used to collect information about how visitors use our website. We use the information to compile reports and to help us improve the website. The cookies collect information in a way that does not directly identify anyone.