Blog

News and tips.

About Magento, sales and marketing. With examples from the stores we run.

27 Mar 2024Improve your online store with ChatGPT: Creating engaging content In today's digital world, online presence is crucial for the success of any business, especially for an online store. Websites are your virtual storefront, where your products and services are...5 min read
6 Mar 2024Email marketing after a purchase in an online store In the world of online sales, one of the key things that most underestimate is maintaining relationships with customers after a purchase. After completing a purchase, an opportunity opens up...4 min read
21 Feb 2024The biggest weakness of online stores is their speed Optimize your online store speed with our tips! Accelerate the shopping experience with effective strategies.4 min read
25 Jan 2024Increase your sales with email marketing: SqualoMail and Magento In the digital age, email marketing is a key tool for growing your Magento store. SqualoMail, a Slovenian email marketing provider, has developed plugins for integration with the Magento system,...3 min read
22 Jan 2024FishPig Magento 1 modules - now free and open source FishPig, a renowned creator of modules for Magento 1.9 / Openamge, has released all its Magento 1 extensions as free and open source. This includes a wide range of modules...2 min read
4 Jan 2024Ten e-commerce trends for 2024 In the rapidly changing world of e-commerce, it is crucial to follow the latest trends if you want to be successful. We will explore ten key trends that will shape...4 min read
7 Dec 2023How online retailers create a festive atmosphere The most magical month of the year, December, is already here, bringing with it a time of gift-giving and holiday euphoria. Online stores especially take advantage of this opportunity to...4 min read
28 Nov 2023Post-purchase upsell offers In the digital world of online shopping, it often happens that merchants do not take advantage of all the opportunities to increase the cart value after a purchase is completed....3 min read
28 Nov 2023Increase the speed of your Magento store with a cache warmer In the digital age, where every second is invaluable, speed is crucial for the success of online stores. Customers want fast response times, so optimizing the speed of an online...2 min read
2 Nov 2023What to do with visitors who don't make a purchase? Building a customer base and converting visits into conversions Running a successful online store is a challenging task. Despite high traffic on your website, you may not achieve the desired...4 min read
2 Nov 2023Advantages of Magento 2 Online Store Advantages of Magento 2: Excellent e-commerce platform with performance, flexibility, and SEO-friendliness for a successful online store.5 min read
2 Oct 2023Disadvantages of Magento 2 online store Magento 2 is a powerful e-commerce platform that offers a wide range of features and flexibility for online stores. However, like any software, it has its drawbacks and may not...3 min read

Cookie name	Cookie purpose
PHPSESSID	Preserves the visitor's session state across page requests.
magelan_geo	Remembers that the visitor closed the suggestion of the other language version of the store, so it is not shown again.
form_key	Protects visitor's data from Cross-Site Request Forgery Attacks.
guest-view	Stores the Order ID that guest shoppers use to retrieve their order status. Used in “Orders and Returns” widgets.
login_redirect	Preserves the destination page the customer was loading before being directed to log in.
mage-banners-cache-storage	Stores banner content locally to improve performance.
mage-cache-sessid	The value of this cookie triggers the cleanup of local cache storage.
mage-cache-storage	Local storage of visitor-specific content that enables ecommerce functions.
mage-cache-storage-section-invalidation	Forces local storage of specific content sections that should be invalidated.
mage-messages	Tracks error messages and other notifications that are shown to the user, such as the cookie consent message, and various error messages. The message is deleted from the cookie after it is shown to the shopper.
private_content_version	Appends a random, unique number and time to pages with customer content to prevent them from being cached on the server.
section_data_ids	Stores customer-specific information related to shopper-initiated actions such as display wish list, checkout information, etc.
user_allowed_save_cookie, cookie_consent	Stores the user's cookie consent state for the current domain.
X-Magento-Vary	Configuration setting that improves performance when using Varnish static content caching.

Cookie name	Cookie purpose
product_data_storage	Stores configuration for product data related to Recently Viewed / Compared Products.
recently_compared_product	Stores product IDs of recently compared products.
recently_compared_product_previous	Stores product IDs of previously compared products for easy navigation.
recently_viewed_product	Stores product IDs of recently viewed products for easy navigation.
recently_viewed_product_previous	Stores product IDs of recently previously viewed products for easy navigation.
_fbp	This cookie is installed by Facebook to store and track visits across websites.

Cookie name	Cookie purpose
dc_gtm_*	Throttles request rate when Google Analytics is deployed with Google Tag Manager.
_ga, _gat, _gid, _ga_, _gat_	This cookie is installed by Google Analytics. They are used to collect information about how visitors use our website. We use the information to compile reports and to help us improve the website. The cookies collect information in a way that does not directly identify anyone.