Blog

News and tips.

About Magento, sales and marketing. With examples from the stores we run.

11 Sep 2024How to obtain and use UGC in online stores Online stores are increasingly recognizing the value of content created by users (UGC - user generated content). Genuine reviews, images, videos, and other forms of content created by customers based...4 min read
5 Aug 2024Choosing the right platform for your online store In the world of online sales, discussions often arise about choosing the best platform for e-commerce. Recently, the topic of migrating from Magento to Shopify has attracted a lot of...4 min read
1 Jul 2024Facing bots: How to maintain the stability of your online store Have you noticed an unusually high server load on your online store? You might have been a victim of bot visits, which act similarly to DDoS attacks. These bots, including...2 min read
1 Jul 2024Online store on autopilot Summer time is vacation and relaxation time. However, online retailers often face the question of how to ensure their online store runs smoothly even when they are on a well-deserved...4 min read
18 Jun 2024Interview: From web developer to e-commerce leader: Anže's journey with Degriz We published a translation of an interview originally published on Website Planet, where Anže Voh shares his story and vision in leading the company Degriz. Below you can read the...4 min read
13 Jun 2024Video recordings on the online store Enhance user experience and increase sales with video recordings on the online store In today's digital world, where marketing is shifting towards more interactive and visual approaches, video recordings have...5 min read
10 Jun 2024Online store and personalization of user experience If you've ever wandered into an online store and felt like the products were calling your name, then you already know the power of personalization. Fortunately, this magical experience is...4 min read
28 May 2024Match the price on the online store If our online store is very competitive or if we have so many unique items that they are not sold anywhere else, one of the very good features is the...3 min read
27 May 2024Selling digital products through an online store After the last email I sent to subscribers, I received quite a few emails with ideas on topics they would like to know more about. Some topics are less familiar...6 min read
23 May 2024Magento online store for the beauty and health sector The beauty and health industry is dynamic and constantly evolving, with new products and services addressing various consumer needs. In this rapidly changing landscape, it is important for businesses to...10 min read
15 May 2024Optimizing the speed of an online store with practical examples I continue with posts on optimizing the speed of an online store (or site) with slightly more concrete examples of improvements. The content is probably more intended for developers than...12 min read
24 Apr 2024WebP images and the loading speed of an online store In today's digital environment, where speed is crucial, every second is of decisive importance. Website visitors expect immediate responses and seamless transitions between content. And while it may seem that...4 min read

Cookie name	Cookie purpose
PHPSESSID	Preserves the visitor's session state across page requests.
magelan_geo	Remembers that the visitor closed the suggestion of the other language version of the store, so it is not shown again.
form_key	Protects visitor's data from Cross-Site Request Forgery Attacks.
guest-view	Stores the Order ID that guest shoppers use to retrieve their order status. Used in “Orders and Returns” widgets.
login_redirect	Preserves the destination page the customer was loading before being directed to log in.
mage-banners-cache-storage	Stores banner content locally to improve performance.
mage-cache-sessid	The value of this cookie triggers the cleanup of local cache storage.
mage-cache-storage	Local storage of visitor-specific content that enables ecommerce functions.
mage-cache-storage-section-invalidation	Forces local storage of specific content sections that should be invalidated.
mage-messages	Tracks error messages and other notifications that are shown to the user, such as the cookie consent message, and various error messages. The message is deleted from the cookie after it is shown to the shopper.
private_content_version	Appends a random, unique number and time to pages with customer content to prevent them from being cached on the server.
section_data_ids	Stores customer-specific information related to shopper-initiated actions such as display wish list, checkout information, etc.
user_allowed_save_cookie, cookie_consent	Stores the user's cookie consent state for the current domain.
X-Magento-Vary	Configuration setting that improves performance when using Varnish static content caching.

Cookie name	Cookie purpose
product_data_storage	Stores configuration for product data related to Recently Viewed / Compared Products.
recently_compared_product	Stores product IDs of recently compared products.
recently_compared_product_previous	Stores product IDs of previously compared products for easy navigation.
recently_viewed_product	Stores product IDs of recently viewed products for easy navigation.
recently_viewed_product_previous	Stores product IDs of recently previously viewed products for easy navigation.
_fbp	This cookie is installed by Facebook to store and track visits across websites.

Cookie name	Cookie purpose
dc_gtm_*	Throttles request rate when Google Analytics is deployed with Google Tag Manager.
_ga, _gat, _gid, _ga_, _gat_	This cookie is installed by Google Analytics. They are used to collect information about how visitors use our website. We use the information to compile reports and to help us improve the website. The cookies collect information in a way that does not directly identify anyone.