With increasing competition and the desire for better product presentations, it's becoming more and more common.
With increasing competition and the desire for better product presentations, 360-degree or 3D views of products are becoming more common. With this, visitors can view the product from various angles, providing a better idea of its appearance.
The entire display process is simpler than you might initially think. Typically, the product needs to be photographed from different equidistant angles. For a 360-degree view, you create 36 photos at 10-degree intervals or 18 photos at 20-degree intervals. These photos are displayed sequentially, creating an optical illusion that presents the product as a 3D model, allowing you to rotate it as desired. In essence, it's just a change in the display of photos.
Special tables with clamps at individual angles and an automatic camera trigger are used for such photography. For a more advanced display, 3D models (glb or usdz format) are also available today, which the customer views in the browser or in augmented reality in their own room; this is especially useful for furniture and decor.
My name is Anže, I am a certified Magento solution expert and the maker of several award-winning online stores. I am the architect of all Degriz projects.
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